As a small business owner, you may wonder if it’s worth the time and effort to maintain a blog on your website. However, if you want to increase the visibility and credibility of your small business, blog posting can be a good place to start. With the majority of people doing their research on the …
5 Tips For Naming Your Small Business While some entrepreneurs have a name that comes to them immediately, most struggle to come up with the right name for their small business. Whether you invent the company’s name yourself or hire a small business consulting firm to help, the following tips will ensure your name represents …
Complete Guide To Small Business Logos All brands have a logo. After picking a name for your business, choosing a logo is the next step. Some small business gurus such as David Fogarty will tell you that your logo is not very important when you are first starting and that you can change it later …
What Does Your Bag Say About Your Brand? Fashionistas and residents of large cities can spot the orange bag of Hermes (HESAY) from a mile away. The packaging from this Paris based luxury leather and lifestyle brand has become their trademark. Similarly, New York based Tiffany & Co. is synonymous with the blue packaging they use. While most …